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Twitter is Still Hot
LeBron James’ Twitter account@KingJames had 350,000 followers on the evening he announced he was playing the NBA 2010-2011 season in South Beach as a part of the Miami Thrice (Dwyane Wade, LeBron James, Chris Bosh), Wade County, LeBroward County, Bosh Beach County, the Tres Amigos in South Beach or whatever name you want to call them. LeBron opened his Twitter account account only a few days earlier so in 2 or 3 days, he had 350,000 followers. It sounds like despite the volume of spam on Twitter, there are still people using Twitter. I think the NBA 2010 Free Agency in which you had a large community of users interested in rapidly changing information such as “Where is LeBron, Wade or Bosh playing next season?” made Twitter the perfect social media tool for this event. In fact it was another NBA Player Chris Paul that tweeted LeBron James Twitter account and before LeBron posted his first message, he had 25K+ users. In addition, both Dwyane Wade @DwadeOfficial and Chris Bosh @ChrisBosh announced their newsconference on ESPN, just 30 minutes before it aired.

If you are a small business, you should consider using Twitter as a social media tool. At the very least, you should claim your brand or domain on Twitter. It may not be the social media tool for your business right now, but in the future, that might change.

It appears that Google Profiles could be the new Global Telphone Directory or Global White Pages. Today I created my Google Profiles entry and in less than a 30 minutes, when I searched on my name it showed up in the Google Search Results with the other Martin’s in the world.

When you search on a person’s name and scroll to the 11th search result, Google will now display a special “onebox” that shows links to people with that particular name and links to their Google profile.

It took me about 30 minutes to enter my Google Profile information. Before you start entering your “public” profile information I would suggest the following:

1. Go to http://www.google.com/profiles and browse the example profile pages such as the profile of Felicia Day. You should try and get a general idea of wht type of information about yourself that you want to show such as your company, your blog, your personal contact information etc. Google profile allows you to store your personal contact information such as your Instant Messaging Accounts, emails, phone numbers and decide who can view this information. You can even let your Medical Contacts / doctors from Google Health could have access to your mobile phone and email address, if they were members of Google Health.

2. Get your list of all your Social Media Profile accounts such as your Twitter, LinkedIn. If you don’t have a list, now is a good time to create one.

3. Get the picture your will be using for your Google profile.

4. If you have don’t have a Picasa or Flickr photo account, now would be a good time to sign up for and upload eight public photos to display under your profile. If you already have one of these photo accounts with a Public Galley, then you should review any public photos before linking your public Picasa or Flickr galleries. The issue is that the Google Profile Photo widget is mandatory and if you don’t want a big white space of blank photos on your profile page, you’ll need to upload at least eight of them. In my case, I uploaded eight scenery photos of Miami.

4. So go to http://google.com/profiles to sign-up for your Google Profiles account today. My profile page is http://google.com/profiles/martinog